New Seasons Market
The grocery store New Seasons Market needed help building
their brand essence and telling their story of localism and
community engagement to their consumers while standing out from their competitors. After identifying what makes them unique
and understanding what their customers cared about, we developed
a brand foundation that emotionally connects the customers and
staff. The messaging we designed ranged from in-store signage to outdoor advertisements making it a consistent experience for their growing customer base.
Role: Communications Designer; this project was done in collaboration with Ziba Design.